It is an advertising strategic to drive more traffic to a website, the idea of no click no gain; advertisers require pay site owner / publisher when the ad is clicked.
One of the most integral parts of any sales process is to have a clear understanding of the prospects, as well as the necessary steps in establishing relationships with clients. In this process, social media can be very helpful without utilizing much time.
What exactly is social media?
Well, social media basically refers to certain means of interaction carried out among different people, where they create, exchange, and share ideas or information through virtual networking. Social media can also be defined as a group of Internet-based apps that are developed on the technological and ideological foundations of Web 2.0, which allow the development and exchange of any user generated content. Relative to the current context, social media allows salespeople to observe brand prospects in terms of competition as well as response. Social media is a wonderful way to research the present day market condition, and provides opportunities to initiate conversations that lead to sales. Not only does social media help in generating new leads, but it also allows the entrepreneur to develop deeper relationships with existing clients. This encourages clients to make purchases from that specific brand over and over again. According to a sales expert from Engage Selling, nearly 70% of sales are conducted through social media sites like Twitter and LinkedIn. Many other social media sites like Facebook, Orkut, and Google Plus are also good for brand promotion and product selling purposes.
But is it easy to carry out the sales process through social media? There are certain principles to follow in order to achieve success. Have a look below:
Sort out the best available methods to connect with positive prospects.
Before joining any of the social network sites, it is necessary to get a clear idea of the client base. Remember, social media can be quite a useful product advertising and selling tool if and only if the prospects as well as existing clients are using it. It can be a total waste of time and effort otherwise. So find out which type of social media sites the prospects are most likely using. In the most common scenario, prospects prefer accessing Facebook to any of the other social media options. Yes, there are other options like Twitter and LinkedIn available, but Facebook still remains the most used social networking site. To carry out direct selling of retail products, it is better to use a vastly popular social networking media like Facebook.
Next, it is necessary to join a specific community. Try to create a personality for your business brand.
Joining a community can work wonders to popularize a business. Create your personal account, join a community page, carry out conversations, and try to become acquainted with the expectations and norms of the community. Try to create a personality that is trustworthy and likeable within the community. Through this approach, you can slowly build relationships with different prospects. Have open conversations and learn about their preferences. Share with them your product, and the benefits of using them. This can lead to positive outcomes, if carried out properly.
About the author: Claudia is a blogger by profession. She loves writing, travelling and Internet surfing. She contributes to technology news.
Shortener URL is like a shortcut of link, it redirect the short URL to long URL.
Google URL Shorterner
Original link: http://www.matrix-display.com.my/new_concept_design.html
Shorten link: http://goo.gl/SqJvM
Bitly URL Shornerner
Original URL: http://www.sunshine.com.my/sungard/companyprofile.html
Shorten link: http://bit.ly/10Rt75f
Web Spider is an automated tool to scan and record world wide website. The spider begin scanning from few webpage, then follow links relationship to more webpage. By running the crawler repeatedly, search engine able to filter and monitor worldwide web content accurately.
SERP is the results returned by a search engine in response to a keyword query. Generally search engine list 10 results in a page, but some special case it only show 6, 7 or 7+7 results
When we search thermarite sdn bhd in Google, we call those listing result as SERP
Broken Link or invalid link means an URL is not point to a web page correctly, as result the server response with 404 page no found. By fixing broken link, we can avoid traffic loss as well as continue passing the link juice a targeted page.
Wikipedia defines Ping as a computer network tool used to test a particular host, to see if it is reachable across an IP network. In other words, it is a tool that tests the connection speed of a website or IP.
You can run the Ping test by searching in Windows CMD to run the command prompt, and typing the command ping yourdomain.com -t.
High Ping and low stability – usually results in slow website response or the website is down.
Medium level Ping status – the website response is sometimes fast and sometimes slow.
Low Ping with high stability – the site always responds with fast speed. e.g. pingofhealth.com
Connection down – A test on abcdefghijk.com returns with a request time out response, which means the site never existed or the website is down.
Google Panda, is an algorithm to filter on website with lot of thin content, thin content also known as low quality content.
Thin content can be refer to:
1. Autogenerated content by software
2. Doorway pages
3. Scraped content (duplicate content or content copied from external website)
4. Thin affiliate sites
Anchor text is refer to keyword with hyperlink.
Source code in back-end: <a href=”http://www.platinum1international.com/”>Rubber Compounding In Malaysia</a>
Text visible to reader: Rubber Compounding In Malaysia
Making hyperlink of Rubber Compounding In Malaysia to www.platinum1international.com tells search engine the website is relevant with rubber compounding relate services.
If many site also create the similar anchor to platinum1international.com, it may result the site rank well for rubber compounding relate keywords.
When the link is point to untrusted content, siteowner may insert no follow tag to discourage link juice passing.
Web Stat (Web Statistic) or Web Analytic is a metrics to analysis site performance, including visit rate, bounce rate, conversion rate, traffic source, social signal, top keywords and pages.
Web stat is a also a process to internet data through various source, either through web script, browser, toolbar, plugin, mobile application, or software.
Example: Ping Of Health blogger web stat, it indicate post hit for each article and total pageview break down by day, week and month.